{"id":2326,"date":"2025-07-24T13:51:51","date_gmt":"2025-07-24T11:51:51","guid":{"rendered":"https:\/\/lalestudiocreatif.fr\/?page_id=2326"},"modified":"2025-09-13T10:49:56","modified_gmt":"2025-09-13T08:49:56","slug":"logo-identite-visuelle-le-petit-marche","status":"publish","type":"page","link":"https:\/\/lalestudiocreatif.fr\/index.php\/projets\/logo-identite-visuelle-le-petit-marche\/","title":{"rendered":"projet-le-petit-marche"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"2326\" class=\"elementor elementor-2326\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e173353 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"e173353\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-d43d7c7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"d43d7c7\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-86f5976 elementor-widget elementor-widget-heading\" data-id=\"86f5976\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 20-12-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">Identit\u00e9 visuelle<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10daba8 elementor-widget elementor-widget-heading\" data-id=\"10daba8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">client : Le petit march\u00e9<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0f5c951 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"0f5c951\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-27dba97 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"27dba97\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-75ab55d e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"75ab55d\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ff7569b elementor-widget elementor-widget-heading\" data-id=\"ff7569b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1. Le projet<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2d75b97 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"2d75b97\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8757a15 elementor-widget elementor-widget-text-editor\" data-id=\"8757a15\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 20-12-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><strong data-start=\"254\" data-end=\"273\">Le Petit March\u00e9<\/strong> est une \u00e9picerie de quartier engag\u00e9e, qui met \u00e0 l\u2019honneur les produits locaux, bio et de saison. Pens\u00e9 comme un lieu de vie convivial, ce commerce propose une alternative responsable \u00e0 la grande distribution, en valorisant les circuits courts et les savoir-faire artisanaux. J\u2019ai eu le plaisir d\u2019accompagner l\u2019\u00e9picerie dans la cr\u00e9ation de son identit\u00e9 visuelle, de la conception du logo \u00e0 la r\u00e9alisation de visuels illustr\u00e9s pour ses supports de communication.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7b7bbd0 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"7b7bbd0\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7914ccc elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"7914ccc\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 20-12-2023 *\/\n.elementor-widget-divider{--divider-border-style:none;--divider-border-width:1px;--divider-color:#0c0d0e;--divider-icon-size:20px;--divider-element-spacing:10px;--divider-pattern-height:24px;--divider-pattern-size:20px;--divider-pattern-url:none;--divider-pattern-repeat:repeat-x}.elementor-widget-divider .elementor-divider{display:flex}.elementor-widget-divider .elementor-divider__text{font-size:15px;line-height:1;max-width:95%}.elementor-widget-divider .elementor-divider__element{margin:0 var(--divider-element-spacing);flex-shrink:0}.elementor-widget-divider .elementor-icon{font-size:var(--divider-icon-size)}.elementor-widget-divider .elementor-divider-separator{display:flex;margin:0;direction:ltr}.elementor-widget-divider--view-line_icon .elementor-divider-separator,.elementor-widget-divider--view-line_text .elementor-divider-separator{align-items:center}.elementor-widget-divider--view-line_icon .elementor-divider-separator:after,.elementor-widget-divider--view-line_icon .elementor-divider-separator:before,.elementor-widget-divider--view-line_text .elementor-divider-separator:after,.elementor-widget-divider--view-line_text .elementor-divider-separator:before{display:block;content:\"\";border-bottom:0;flex-grow:1;border-top:var(--divider-border-width) var(--divider-border-style) var(--divider-color)}.elementor-widget-divider--element-align-left .elementor-divider .elementor-divider-separator>.elementor-divider__svg:first-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-left .elementor-divider-separator:before{content:none}.elementor-widget-divider--element-align-left .elementor-divider__element{margin-left:0}.elementor-widget-divider--element-align-right .elementor-divider .elementor-divider-separator>.elementor-divider__svg:last-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-right .elementor-divider-separator:after{content:none}.elementor-widget-divider--element-align-right .elementor-divider__element{margin-right:0}.elementor-widget-divider:not(.elementor-widget-divider--view-line_text):not(.elementor-widget-divider--view-line_icon) .elementor-divider-separator{border-top:var(--divider-border-width) var(--divider-border-style) var(--divider-color)}.elementor-widget-divider--separator-type-pattern{--divider-border-style:none}.elementor-widget-divider--separator-type-pattern.elementor-widget-divider--view-line .elementor-divider-separator,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:after,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:before,.elementor-widget-divider--separator-type-pattern:not([class*=elementor-widget-divider--view]) .elementor-divider-separator{width:100%;min-height:var(--divider-pattern-height);-webkit-mask-size:var(--divider-pattern-size) 100%;mask-size:var(--divider-pattern-size) 100%;-webkit-mask-repeat:var(--divider-pattern-repeat);mask-repeat:var(--divider-pattern-repeat);background-color:var(--divider-color);-webkit-mask-image:var(--divider-pattern-url);mask-image:var(--divider-pattern-url)}.elementor-widget-divider--no-spacing{--divider-pattern-size:auto}.elementor-widget-divider--bg-round{--divider-pattern-repeat:round}.rtl .elementor-widget-divider .elementor-divider__text{direction:rtl}.e-con-inner>.elementor-widget-divider,.e-con>.elementor-widget-divider{width:var(--container-widget-width,100%);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0a02a0e e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"0a02a0e\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6bf1865 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"6bf1865\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-501c6c6 elementor-widget elementor-widget-heading\" data-id=\"501c6c6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2. Le logo<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b99fcd0 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"b99fcd0\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9988cee elementor-widget elementor-widget-text-editor\" data-id=\"9988cee\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Le logo du Petit March\u00e9 a \u00e9t\u00e9 con\u00e7u pour refl\u00e9ter les valeurs essentielles du lieu : proximit\u00e9, chaleur, simplicit\u00e9 et authenticit\u00e9. La typographie a \u00e9t\u00e9 retravaill\u00e9e \u00e0 la main, dans un style manuscrit fluide, \u00e9voquant \u00e0 la fois les \u00e9criteaux faits maison, les carnets de recettes et les \u00e9tals de march\u00e9. Ce choix graphique donne une identit\u00e9 unique, humaine et artisanale, parfaitement align\u00e9e avec l\u2019esprit du lieu.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d03759e e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"d03759e\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b4297be elementor-widget elementor-widget-image\" data-id=\"b4297be\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 20-12-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"822\" src=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-logo-1-1024x822.jpg\" class=\"attachment-large size-large wp-image-2333\" alt=\"logo identit\u00e9 visuelle cr\u00e9ation charte graphique agence de communication graphiste Tours canva Touraine\" srcset=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-logo-1-1024x822.jpg 1024w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-logo-1-300x241.jpg 300w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-logo-1-768x616.jpg 768w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-logo-1-1536x1233.jpg 1536w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-logo-1.jpg 1728w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a3046a2 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"a3046a2\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2fb653f e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"2fb653f\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-63de4fd elementor-widget elementor-widget-heading\" data-id=\"63de4fd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3. L'identit\u00e9 visuelle<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7f8f266 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"7f8f266\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ba1cce elementor-widget elementor-widget-text-editor\" data-id=\"6ba1cce\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-start=\"1211\" data-end=\"1305\">L\u2019identit\u00e9 visuelle repose sur une palette de couleurs inspir\u00e9e de la nature et du terroir :<\/p><ul data-start=\"1306\" data-end=\"1602\"><li data-start=\"1306\" data-end=\"1414\"><p data-start=\"1308\" data-end=\"1414\">Un <strong data-start=\"1311\" data-end=\"1325\">vert fonc\u00e9<\/strong>, profond et rassurant, qui rappelle les feuillages, la terre fertile et la durabilit\u00e9.<\/p><\/li><li data-start=\"1415\" data-end=\"1484\"><p data-start=\"1417\" data-end=\"1484\">Un <strong data-start=\"1420\" data-end=\"1434\">vert clair<\/strong>, plus doux, \u00e9voquant la fra\u00eecheur des produits.<\/p><\/li><li data-start=\"1485\" data-end=\"1602\"><p data-start=\"1487\" data-end=\"1602\">Une couleur <strong data-start=\"1499\" data-end=\"1513\">terracotta<\/strong>, chaleureuse et min\u00e9rale, pour souligner le lien au sol, au vivant, et \u00e0 la terre cuite.<\/p><\/li><\/ul><p>\u00a0<\/p><p data-start=\"1604\" data-end=\"1850\">Les formes utilis\u00e9es dans l\u2019ensemble de la communication sont simples, organiques, parfois l\u00e9g\u00e8rement irr\u00e9guli\u00e8res, pour conserver ce c\u00f4t\u00e9 fait main et vivant. Cette identit\u00e9 graphique permet d\u2019instaurer une ambiance douce, conviviale et engag\u00e9e.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4f833f3 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"4f833f3\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a459aa9 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"a459aa9\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4a9d263 elementor-widget elementor-widget-image\" data-id=\"4a9d263\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"686\" height=\"1024\" src=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-20-1-686x1024.jpg\" class=\"attachment-large size-large wp-image-2328\" alt=\"logo identit\u00e9 visuelle cr\u00e9ation charte graphique agence de communication graphiste Tours\" srcset=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-20-1-686x1024.jpg 686w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-20-1-201x300.jpg 201w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-20-1-768x1147.jpg 768w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-20-1-1028x1536.jpg 1028w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-20-1-1371x2048.jpg 1371w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-20-1-scaled.jpg 1714w\" sizes=\"(max-width: 686px) 100vw, 686px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f51205c e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"f51205c\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-90e470a elementor-widget elementor-widget-image\" data-id=\"90e470a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"688\" height=\"1024\" src=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-21-1-688x1024.jpg\" class=\"attachment-large size-large wp-image-2329\" alt=\"logo identit\u00e9 visuelle cr\u00e9ation charte graphique agence de communication graphiste Tours canva Touraine\" srcset=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-21-1-688x1024.jpg 688w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-21-1-201x300.jpg 201w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-21-1-768x1144.jpg 768w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-21-1-1032x1536.jpg 1032w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-21-1-1375x2048.jpg 1375w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-21-1-scaled.jpg 1719w\" sizes=\"(max-width: 688px) 100vw, 688px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8aa586b e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"8aa586b\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5f5f13f e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"5f5f13f\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-40d7892 elementor-widget elementor-widget-heading\" data-id=\"40d7892\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">4. Les illustrations<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e78227f e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"e78227f\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6c90ef9 elementor-widget elementor-widget-text-editor\" data-id=\"6c90ef9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-start=\"1211\" data-end=\"1305\">Une s\u00e9rie d\u2019illustrations color\u00e9es a \u00e9t\u00e9 sp\u00e9cialement r\u00e9alis\u00e9e pour l\u2019\u00e9picerie : fruits, l\u00e9gumes, fromage, pain, viande, p\u00e2tes\u2026 Ces \u00e9l\u00e9ments graphiques viennent enrichir la communication visuelle du Petit March\u00e9, en apportant une touche de gaiet\u00e9 et de singularit\u00e9.<br data-start=\"2149\" data-end=\"2152\" \/>Le style est volontairement na\u00eff et accessible, \u00e0 mi-chemin entre l\u2019illustration jeunesse et l\u2019affiche artisanale, ce qui renforce l\u2019authenticit\u00e9 et la proximit\u00e9 du message. Ces visuels peuvent \u00eatre utilis\u00e9s librement dans la communication quotidienne de l\u2019\u00e9picerie : r\u00e9seaux sociaux, flyers, signal\u00e9tique en boutique, \u00e9tiquettes ou packaging.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e29c3dd e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"e29c3dd\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fd4bf67 elementor-widget elementor-widget-image\" data-id=\"fd4bf67\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"763\" src=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-1024x763.jpg\" class=\"attachment-large size-large wp-image-2331\" alt=\"affiche ouverture, affiche horaire, affiche promotionnelle, affichage prix (cadre, panneaux), signal\u00e9tique, zoom producteurs (portrait du producteur pour les \u00e9piceries ou commerces qui travaillent en cha\u00eenes courtes), zoom produits (id\u00e9es recettes, origine), carte fid\u00e9lit\u00e9, flyer promo, flyer explicatifs, agence Tours, logo, identit\u00e9 visuelle\" srcset=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-1024x763.jpg 1024w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-300x224.jpg 300w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-768x573.jpg 768w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-1536x1145.jpg 1536w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/le-petit-marche-id-2048x1527.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e60f742 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"e60f742\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0c89f67 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"0c89f67\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6c0e8f0 elementor-widget elementor-widget-heading\" data-id=\"6c0e8f0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5. Outils &amp; autonomie<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3b54e2b e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"3b54e2b\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9ac80f9 elementor-widget elementor-widget-text-editor\" data-id=\"9ac80f9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-start=\"1211\" data-end=\"1305\">Pour permettre \u00e0 l\u2019\u00e9quipe du Petit March\u00e9 de faire vivre facilement son identit\u00e9 graphique au quotidien, j\u2019ai fourni une biblioth\u00e8que d\u2019\u00e9l\u00e9ments graphiques export\u00e9s directement sur <strong data-start=\"323\" data-end=\"332\">Canva<\/strong>, en version modifiable.<br data-start=\"356\" data-end=\"359\" \/>Cette solution leur offre une grande autonomie : ils peuvent cr\u00e9er eux-m\u00eames des visuels pour les r\u00e9seaux sociaux, des affiches, des \u00e9tiquettes ou encore des flyers, tout en respectant l\u2019univers visuel d\u00e9fini.<br data-start=\"568\" data-end=\"571\" \/>C\u2019est un format simple, accessible et pratique, particuli\u00e8rement adapt\u00e9 aux petites structures qui souhaitent rester flexibles sans perdre en coh\u00e9rence visuelle.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8eb0e4e e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"8eb0e4e\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aa05777 elementor-widget elementor-widget-video\" data-id=\"aa05777\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 20-12-2023 *\/\n.elementor-widget-video .elementor-widget-container{overflow:hidden;transform:translateZ(0)}.elementor-widget-video .elementor-wrapper{aspect-ratio:var(--video-aspect-ratio)}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{height:100%;width:100%;display:flex;border:none;background-color:#000}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-wrapper{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .elementor-open-inline .elementor-custom-embed-image-overlay{position:absolute;top:0;right:0;bottom:0;left:0;background-size:cover;background-position:50%}.elementor-widget-video .elementor-custom-embed-image-overlay{cursor:pointer;text-align:center}.elementor-widget-video .elementor-custom-embed-image-overlay:hover .elementor-custom-embed-play i{opacity:1}.elementor-widget-video .elementor-custom-embed-image-overlay img{display:block;width:100%;aspect-ratio:var(--video-aspect-ratio);-o-object-fit:cover;object-fit:cover;-o-object-position:center center;object-position:center center}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-custom-embed-image-overlay{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-custom-embed-image-overlay img{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .e-hosted-video .elementor-video{-o-object-fit:cover;object-fit:cover}.e-con-inner>.elementor-widget-video,.e-con>.elementor-widget-video{width:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"http:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/Enregistrement-de-lecran-2025-07-08-a-19.21.01.mov\" controls=\"\" preload=\"metadata\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f8d8ba1 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"f8d8ba1\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3af04a3 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"3af04a3\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b76162e elementor-widget elementor-widget-heading\" data-id=\"b76162e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">6. Exemples d'application<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3906fd6 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"3906fd6\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-873a081 elementor-widget elementor-widget-text-editor\" data-id=\"873a081\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-start=\"2534\" data-end=\"2629\">L\u2019univers graphique du Petit March\u00e9 se d\u00e9cline sur l\u2019ensemble des supports de communication :<\/p><ul data-start=\"2630\" data-end=\"2835\"><li data-start=\"2630\" data-end=\"2669\"><p data-start=\"2632\" data-end=\"2669\">Flyers d\u2019ouverture et de promotions<\/p><\/li><li data-start=\"2670\" data-end=\"2706\"><p data-start=\"2672\" data-end=\"2706\">Visuels pour les r\u00e9seaux sociaux<\/p><\/li><li data-start=\"2707\" data-end=\"2768\"><p data-start=\"2709\" data-end=\"2768\">Signal\u00e9tique en boutique (\u00e9tiquettes, panneaux, ardoises)<\/p><\/li><li data-start=\"2769\" data-end=\"2806\"><p data-start=\"2771\" data-end=\"2806\">Emballages et \u00e9tiquettes produits<\/p><\/li><li data-start=\"2807\" data-end=\"2835\"><p data-start=\"2809\" data-end=\"2835\">Affiches \u00e9v\u00e9nementielles<\/p><\/li><\/ul><p data-start=\"1211\" data-end=\"1305\">\u00a0<\/p><p data-start=\"2837\" data-end=\"2989\">Chaque support b\u00e9n\u00e9ficie d\u2019une identit\u00e9 forte, coh\u00e9rente et reconnaissable, qui permet \u00e0 l\u2019\u00e9picerie de se distinguer tout en v\u00e9hiculant ses engagements.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1fcd43b e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"1fcd43b\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ed53286 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"ed53286\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ea9217 elementor-widget elementor-widget-image\" data-id=\"1ea9217\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/PLV-1024x768.jpg\" class=\"attachment-large size-large wp-image-2338\" alt=\"logo identit\u00e9 visuelle cr\u00e9ation charte graphique agence de communication graphiste Tours canva Touraine\" srcset=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/PLV-1024x768.jpg 1024w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/PLV-300x225.jpg 300w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/PLV-768x576.jpg 768w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/PLV-1536x1152.jpg 1536w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/PLV.jpg 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b280b75 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"b280b75\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-7fdd2ef e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"7fdd2ef\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ca3fe1f elementor-widget elementor-widget-image\" data-id=\"ca3fe1f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/devanture-1024x768.jpg\" class=\"attachment-large size-large wp-image-2336\" alt=\"logo identit\u00e9 visuelle cr\u00e9ation charte graphique agence de communication graphiste Tours canva Touraine\" srcset=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/devanture-1024x768.jpg 1024w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/devanture-300x225.jpg 300w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/devanture-768x576.jpg 768w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/devanture-1536x1152.jpg 1536w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/devanture.jpg 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2c9ce32 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"2c9ce32\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a68d21 elementor-widget elementor-widget-image\" data-id=\"1a68d21\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/Sticker-1024x768.jpg\" class=\"attachment-large size-large wp-image-2339\" alt=\"logo identit\u00e9 visuelle cr\u00e9ation charte graphique agence de communication graphiste Tours canva Touraine\" srcset=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/Sticker-1024x768.jpg 1024w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/Sticker-300x225.jpg 300w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/Sticker-768x576.jpg 768w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/Sticker.jpg 1500w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-12709e4 elementor-widget elementor-widget-image\" data-id=\"12709e4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/Tote_Bag-1024x683.jpg\" class=\"attachment-large size-large wp-image-2340\" alt=\"logo identit\u00e9 visuelle cr\u00e9ation charte graphique agence de communication graphiste Tours canva Touraine\" srcset=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/Tote_Bag-1024x683.jpg 1024w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/Tote_Bag-300x200.jpg 300w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/Tote_Bag-768x512.jpg 768w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/Tote_Bag-1536x1024.jpg 1536w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2025\/07\/Tote_Bag-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7108640 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"7108640\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2061067 elementor-widget elementor-widget-text-editor\" data-id=\"2061067\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Nous r\u00e9fl\u00e9chissons votre identit\u00e9 avec vous, pour vous !\u00a0<\/p><p>Nous vous aidons \u00e0 transmettre votre passion et votre univers \u00e0 travers un ensemble d\u2019\u00e9l\u00e9ments visuels !<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e818fa7 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"e818fa7\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f25f208 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"f25f208\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xl\" href=\"https:\/\/lalestudiocreatif.fr\/index.php\/projets\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">voir tous les projets<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bb9551d e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"bb9551d\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-515440c e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"515440c\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b4dd56b elementor-widget elementor-widget-heading\" data-id=\"b4dd56b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Vous avez un projet ?<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e072820 elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"e072820\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/lalestudiocreatif.fr\/index.php\/contact\/\">contactez-nous<\/a><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Identit\u00e9 visuelle client : Le petit march\u00e9 1. Le projet Le Petit March\u00e9 est une \u00e9picerie de quartier engag\u00e9e, qui [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2334,"parent":349,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"enabled","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[8],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>projet-le-petit-marche - Lal\u00e9 studio cr\u00e9atif - agence de communication Tours graphisme et illustration<\/title>\n<meta name=\"description\" content=\"Cr\u00e9ation de logo et identit\u00e9 visuelle de l&#039;une \u00e9picerie local et bio de Tours : le petit march\u00e9. 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