{"id":550,"date":"2023-12-27T23:14:12","date_gmt":"2023-12-27T22:14:12","guid":{"rendered":"https:\/\/lalestudiocreatif.fr\/?page_id=550"},"modified":"2025-09-13T10:50:27","modified_gmt":"2025-09-13T08:50:27","slug":"projet-paula","status":"publish","type":"page","link":"https:\/\/lalestudiocreatif.fr\/index.php\/projets\/projet-paula\/","title":{"rendered":"projet-Paula"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"550\" class=\"elementor elementor-550\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e173353 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"e173353\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-d43d7c7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"d43d7c7\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-86f5976 elementor-widget elementor-widget-heading\" data-id=\"86f5976\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 20-12-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">Mascotte<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10daba8 elementor-widget elementor-widget-heading\" data-id=\"10daba8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">client : PAULA <\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0f5c951 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"0f5c951\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8c6a6d3 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"8c6a6d3\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e971f8d elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"e971f8d\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 20-12-2023 *\/\n.elementor-widget-image-box .elementor-image-box-content{width:100%}@media (min-width:768px){.elementor-widget-image-box.elementor-position-left .elementor-image-box-wrapper,.elementor-widget-image-box.elementor-position-right .elementor-image-box-wrapper{display:flex}.elementor-widget-image-box.elementor-position-right .elementor-image-box-wrapper{text-align:right;flex-direction:row-reverse}.elementor-widget-image-box.elementor-position-left .elementor-image-box-wrapper{text-align:left;flex-direction:row}.elementor-widget-image-box.elementor-position-top .elementor-image-box-img{margin:auto}.elementor-widget-image-box.elementor-vertical-align-top .elementor-image-box-wrapper{align-items:flex-start}.elementor-widget-image-box.elementor-vertical-align-middle .elementor-image-box-wrapper{align-items:center}.elementor-widget-image-box.elementor-vertical-align-bottom .elementor-image-box-wrapper{align-items:flex-end}}@media (max-width:767px){.elementor-widget-image-box .elementor-image-box-img{margin-left:auto!important;margin-right:auto!important;margin-bottom:15px}}.elementor-widget-image-box .elementor-image-box-img{display:inline-block}.elementor-widget-image-box .elementor-image-box-title a{color:inherit}.elementor-widget-image-box .elementor-image-box-wrapper{text-align:center}.elementor-widget-image-box .elementor-image-box-description{margin:0}<\/style><div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"#\" tabindex=\"-1\"><img fetchpriority=\"high\" decoding=\"async\" width=\"2364\" height=\"2363\" src=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/PAULA-illu-personnages-couleurs-txt.png\" class=\"attachment-full size-full wp-image-551\" alt=\"\" srcset=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/PAULA-illu-personnages-couleurs-txt.png 2364w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/PAULA-illu-personnages-couleurs-txt-300x300.png 300w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/PAULA-illu-personnages-couleurs-txt-1024x1024.png 1024w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/PAULA-illu-personnages-couleurs-txt-150x150.png 150w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/PAULA-illu-personnages-couleurs-txt-768x768.png 768w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/PAULA-illu-personnages-couleurs-txt-1536x1536.png 1536w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/PAULA-illu-personnages-couleurs-txt-2048x2048.png 2048w\" sizes=\"(max-width: 2364px) 100vw, 2364px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"#\">Mascotte r\u00e9tro<\/a><\/h3><p class=\"elementor-image-box-description\">Plongez dans l'univers r\u00e9tro et chaleureux de PAULA, le caf\u00e9 embl\u00e9matique de Tours, o\u00f9 l'exp\u00e9rience culinaire prend une nouvelle dimension avec une touche nostalgique. En tant que graphiste passionn\u00e9e, j'ai collabor\u00e9 avec l'\u00e9quipe de PAULA pour cr\u00e9er une mascotte r\u00e9tro captivante, ajoutant ainsi une dimension visuelle unique \u00e0 leur logo d\u00e9j\u00e0 existant.\n\n<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf09cb7 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"cf09cb7\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"#\" tabindex=\"-1\"><img decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/totebag-mockup-paula-1-scaled.jpg\" class=\"attachment-full size-full wp-image-552\" alt=\"\" srcset=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/totebag-mockup-paula-1-scaled.jpg 2560w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/totebag-mockup-paula-1-300x200.jpg 300w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/totebag-mockup-paula-1-1024x683.jpg 1024w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/totebag-mockup-paula-1-768x512.jpg 768w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/totebag-mockup-paula-1-1536x1024.jpg 1536w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/totebag-mockup-paula-1-2048x1365.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"#\">Compl\u00e9ter le logo existant<\/a><\/h3><p class=\"elementor-image-box-description\">La demande \u00e9tait claire : une mascotte qui compl\u00e8te le logo existant (la typo PAULA) et qui \u00e9voque l'univers du lieu et ses produits, les \u00e9l\u00e9ments qui d\u00e9finissent le quotidien des clients de PAULA. Ainsi est n\u00e9e la mascotte, un couple de tasse de caf\u00e9 et des pancakes dor\u00e9s, \u00e9voquant le charme d'une \u00e9poque r\u00e9volue tout en restant fid\u00e8le \u00e0 l'\u00e2me contemporaine de PAULA.<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-550d7a6 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"550d7a6\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-9918084 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"9918084\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-79bc9d6 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"79bc9d6\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"#\" tabindex=\"-1\"><img decoding=\"async\" width=\"1600\" height=\"2000\" src=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/logo-paper-mockup.jpg\" class=\"attachment-full size-full wp-image-539\" alt=\"\" srcset=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/logo-paper-mockup.jpg 1600w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/logo-paper-mockup-240x300.jpg 240w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/logo-paper-mockup-819x1024.jpg 819w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/logo-paper-mockup-768x960.jpg 768w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/logo-paper-mockup-1229x1536.jpg 1229w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"#\">Le couple du coffee shop<\/a><\/h3><p class=\"elementor-image-box-description\">Le choix d'incarner la mascotte sous la forme d'un couple de tasses de caf\u00e9 et de pancakes n'est pas fortuit. Ces \u00e9l\u00e9ments symbolisent l'harmonie parfaite entre les boissons revigorantes et les d\u00e9lices sucr\u00e9s, cr\u00e9ant une exp\u00e9rience gastronomique compl\u00e8te pour les clients de PAULA tout en renfor\u00e7ant la coh\u00e9rence de l'identit\u00e9 visuelle du caf\u00e9.<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec29701 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"ec29701\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"#\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"1778\" height=\"1778\" src=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/Paula-stickers-noel.jpg\" class=\"attachment-full size-full wp-image-554\" alt=\"\" srcset=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/Paula-stickers-noel.jpg 1778w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/Paula-stickers-noel-300x300.jpg 300w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/Paula-stickers-noel-1024x1024.jpg 1024w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/Paula-stickers-noel-150x150.jpg 150w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/Paula-stickers-noel-768x768.jpg 768w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/Paula-stickers-noel-1536x1536.jpg 1536w\" sizes=\"(max-width: 1778px) 100vw, 1778px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Elle tr\u00f4ne fi\u00e8rement sur la signal\u00e9tique, les emballages et les supports de communication, incarnant ainsi la vision d'une agence de communication et d'un studio cr\u00e9atif engag\u00e9 dans l'excellence visuelle.<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d8e3203 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"d8e3203\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b5103c8 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"b5103c8\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"#\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"2560\" src=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/carte-de-visite-paula-scaled.jpg\" class=\"attachment-full size-full wp-image-553\" alt=\"\" srcset=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/carte-de-visite-paula-scaled.jpg 2048w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/carte-de-visite-paula-240x300.jpg 240w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/carte-de-visite-paula-819x1024.jpg 819w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/carte-de-visite-paula-768x960.jpg 768w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/carte-de-visite-paula-1229x1536.jpg 1229w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/carte-de-visite-paula-1638x2048.jpg 1638w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"#\">Les supports de communication<\/a><\/h3><p class=\"elementor-image-box-description\">Au-del\u00e0 de son r\u00f4le visuel, la mascotte r\u00e9tro s'int\u00e8gre harmonieusement dans tous les supports graphiques de PAULA, gr\u00e2ce \u00e0 une approche r\u00e9fl\u00e9chie du design graphique et du logo. <\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2495629 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"2495629\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"#\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"1450\" height=\"1813\" src=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/menu-paper-mockup.jpg\" class=\"attachment-full size-full wp-image-555\" alt=\"\" srcset=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/menu-paper-mockup.jpg 1450w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/menu-paper-mockup-240x300.jpg 240w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/menu-paper-mockup-819x1024.jpg 819w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/menu-paper-mockup-768x960.jpg 768w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2023\/12\/menu-paper-mockup-1228x1536.jpg 1228w\" sizes=\"(max-width: 1450px) 100vw, 1450px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Carte de visite, stickers et menu sont parmi les supports de communication \u00e9labor\u00e9s.<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-59c6329 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"59c6329\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 20-12-2023 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.elementor-divider__element{margin-right:0}.elementor-widget-divider:not(.elementor-widget-divider--view-line_text):not(.elementor-widget-divider--view-line_icon) .elementor-divider-separator{border-top:var(--divider-border-width) var(--divider-border-style) var(--divider-color)}.elementor-widget-divider--separator-type-pattern{--divider-border-style:none}.elementor-widget-divider--separator-type-pattern.elementor-widget-divider--view-line .elementor-divider-separator,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:after,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:before,.elementor-widget-divider--separator-type-pattern:not([class*=elementor-widget-divider--view]) .elementor-divider-separator{width:100%;min-height:var(--divider-pattern-height);-webkit-mask-size:var(--divider-pattern-size) 100%;mask-size:var(--divider-pattern-size) 100%;-webkit-mask-repeat:var(--divider-pattern-repeat);mask-repeat:var(--divider-pattern-repeat);background-color:var(--divider-color);-webkit-mask-image:var(--divider-pattern-url);mask-image:var(--divider-pattern-url)}.elementor-widget-divider--no-spacing{--divider-pattern-size:auto}.elementor-widget-divider--bg-round{--divider-pattern-repeat:round}.rtl .elementor-widget-divider .elementor-divider__text{direction:rtl}.e-con-inner>.elementor-widget-divider,.e-con>.elementor-widget-divider{width:var(--container-widget-width,100%);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36ee59b elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"36ee59b\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"#\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"2000\" src=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/logo-paper-Paula-cafe-mockup.jpg\" class=\"attachment-full size-full wp-image-723\" alt=\"agence de communication Tours studio cr\u00e9atif graphiste logo identit\u00e9 visuelle\" srcset=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/logo-paper-Paula-cafe-mockup.jpg 1600w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/logo-paper-Paula-cafe-mockup-240x300.jpg 240w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/logo-paper-Paula-cafe-mockup-819x1024.jpg 819w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/logo-paper-Paula-cafe-mockup-768x960.jpg 768w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/logo-paper-Paula-cafe-mockup-1229x1536.jpg 1229w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"#\">Le petit fr\u00e8re <\/a><\/h3><p class=\"elementor-image-box-description\">Le deuxi\u00e8me lieu de PAULA a vu le jour \u00e0 Tours en d\u00e9but 2024. Il fallait cr\u00e9er un deuxi\u00e8me visuel qui soit diff\u00e9rent mais toujours dans l'esprit du premier. <\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f06f665 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"f06f665\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-fd0d908 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"fd0d908\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4fa5328 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"4fa5328\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"#\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"1750\" height=\"1750\" src=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/Coaster-paula-cafe-e1736868802427.jpg\" class=\"attachment-full size-full wp-image-725\" alt=\"agence de communication Tours studio cr\u00e9atif graphiste logo identit\u00e9 visuelle\" srcset=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/Coaster-paula-cafe-e1736868802427.jpg 1750w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/Coaster-paula-cafe-e1736868802427-300x300.jpg 300w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/Coaster-paula-cafe-e1736868802427-1024x1024.jpg 1024w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/Coaster-paula-cafe-e1736868802427-150x150.jpg 150w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/Coaster-paula-cafe-e1736868802427-768x768.jpg 768w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/Coaster-paula-cafe-e1736868802427-1536x1536.jpg 1536w\" sizes=\"(max-width: 1750px) 100vw, 1750px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"#\">Un autre couple<\/a><\/h3><p class=\"elementor-image-box-description\">Les gaufres sont la sp\u00e9cialit\u00e9 de ce deuxi\u00e8me lieu et pour cette raison on a d\u00e9cid\u00e9 de les mettre en avant.<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c50554e elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"c50554e\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"#\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/totebag-mockup-paula-cafe-scaled.jpg\" class=\"attachment-full size-full wp-image-727\" alt=\"agence de communication Tours studio cr\u00e9atif graphiste logo identit\u00e9 visuelle\" srcset=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/totebag-mockup-paula-cafe-scaled.jpg 2560w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/totebag-mockup-paula-cafe-300x200.jpg 300w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/totebag-mockup-paula-cafe-1024x683.jpg 1024w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/totebag-mockup-paula-cafe-768x512.jpg 768w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/totebag-mockup-paula-cafe-1536x1024.jpg 1536w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/totebag-mockup-paula-cafe-2048x1365.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"#\">Les supports<\/a><\/h3><p class=\"elementor-image-box-description\">Une mascotte qui compl\u00e8te le logo et qui est d\u00e9clin\u00e9e sur tous les supports de communication : tote bag, T-shirts, menus, cartes de visites et stickers.<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-23a5a2d e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"23a5a2d\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9fd2346 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"9fd2346\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"#\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"2000\" src=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/Paula-cafe-stickers.jpg\" class=\"attachment-full size-full wp-image-726\" alt=\"agence de communication Tours studio cr\u00e9atif graphiste logo identit\u00e9 visuelle\" srcset=\"https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/Paula-cafe-stickers.jpg 2000w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/Paula-cafe-stickers-300x300.jpg 300w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/Paula-cafe-stickers-1024x1024.jpg 1024w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/Paula-cafe-stickers-150x150.jpg 150w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/Paula-cafe-stickers-768x768.jpg 768w, https:\/\/lalestudiocreatif.fr\/wp-content\/uploads\/2024\/01\/Paula-cafe-stickers-1536x1536.jpg 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"#\">Le caf\u00e9 de Paula<\/a><\/h3><p class=\"elementor-image-box-description\">Nous avons enlev\u00e9 la baseline \" coffee-food-brunch\" et nous avons juste mis le nouveau nom de ce deuxi\u00e8me lieu : \"Le caf\u00e9 de Paula\".<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e818fa7 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"e818fa7\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f25f208 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"f25f208\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xl\" href=\"https:\/\/lalestudiocreatif.fr\/index.php\/projets\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">voir tous les projets<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bb9551d e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"bb9551d\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-515440c e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"515440c\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b4dd56b elementor-widget elementor-widget-heading\" data-id=\"b4dd56b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Vous avez un projet ?<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e072820 elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"e072820\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/lalestudiocreatif.fr\/index.php\/contact\/\">contactez-nous<\/a><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Mascotte client : PAULA Mascotte r\u00e9tro Plongez dans l&rsquo;univers r\u00e9tro et chaleureux de PAULA, le caf\u00e9 embl\u00e9matique de Tours, o\u00f9 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":690,"parent":349,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"enabled","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[7,8],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - 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